I've been struggling a while with writing reviews. I love writing them. I love being critical and dissecting what does and doesn't work in games. It definitely helps me in my own creative endeavors to figure out why something is awesome and why something just doesn't feel quite right.
So if I were just a reviewer, that would be the end of it. I would write reviews all day every day telling people which games I thought were terrible and which games should be enshrined in the temple of superlative game design. But I'm not just a reviewer anymore.
I'm a game designer and game publisher and that entails cultivating relationships in the board game community. So now when I decide a game isn't so great, I have to think, "Well, if I write a review about this, am I going to be burning bridges?" And burning bridges is never a good thing for a publisher to be doing. Not only that, but will other people think I am just bashing the competition for some petty reason? If I write a good review, is it just because I want to cosy up to the publisher? All sorts of troubling issues of journalistic integrity have been cropping up around me since I started working on my own games, and it hasn't been sitting well with me.
So let's talk about journalistic integrity. I think I can speak with some authority on the subject. I have a degree on my wall that says so (okay, well, it's in a drawer somewhere). Here are my thoughts:
Reviewers are needed. Every creative field needs 3rd party opinions to help people decide what creative work is and isn't for them.
Reviewers need to be impartial. Impartiality is absolutely key. Readers/viewers need to be able to take what a reviewer says at face value. They need to trust what the reviewer is saying.
So what makes a reviewer biased? I guess it all comes down to the acceptance or expectation of favor (or the threat of disfavor). Obviously if someone pays you to do a review, then that review is biased. One would assume that you would feel bad if you took that money and then gave a bad review. Maybe you wouldn't, but the bias is there.
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